IMPRONTE DIGITALI
IM︎PRON︎TE DI︎GI︎TA︎LI, noun. “Fingerprints”
A wise man once told me, “You can tell who loves wine by the fingerprints left on the glasses of those who sip but do not savour.” This winery was modeled after just that philosophy; of leaving no fingerprints behind.
A simple brand based on the rise of New Zealand based wineries, Impronte Digitali uses fingerprints asa mark of high demand, of those who have come before of a lived in space the customer can exist within discreetly.
All branding is left fairly minimal, with the implication being that the spot is a local hub, full of merriment but in no way meant to catch the eye of the next waving trend.
Aa good time is emphasized without the fear of consequences becoming overpowering. Allowing all to feel welcome and comfortable as if they’ve always known the taste of the vineyard. A nieghborhood wine.